Commercial Copywriting

Commercial copywriting is both a fine art and a precise science.
It's our job to make what you do shine in the best possible light.
And we do this by getting to the core of what you want, and who you want it for.
A different sort of agency might start talking about corporate vision and mission statements at this point.
We get that – but we don't like it much.
We stick with the basics, and we nail them.

 

1. Who are you and what do you do?
2. What do you wish to achieve?
3. Who do you want us to write for?
4. What tone of voice would you like us to use to address your target audience?

 

That's it.

Everything else emerges from us talking to each other and from the work itself.
But get the basics 100% right from the outset and the rest will follow.
We're relatively new but our clients have already included businesses as big as Morrisons supemarkets and as specialist as New York photography agencies.
For bigger projects we'll create a fully-specced proposal before starting the work.
For smaller ones we'll just talk, agree and crack on.
You can of course see and assess our work at any point in the creative process and, if you're not 100% happy, advise on changes and tweaks.
But to be honest, that's never happened.

Email or call us for a chat today to discuss your requirements.

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